Arlo Laitin is the chief business officer at Curacity. He brings 25 years of experience building and scaling businesses at the intersection of digital media, data, analytics, marketplaces, and commerce. Throughout his career, he has led commercial strategy across the hospitality, retail, and fintech verticals, helping organizations navigate major shifts in technology, consumer behavior, and digital marketing. Since joining Curacity, Laitin has led the launch of VISTA AI, the company’s AI recommendation platform. He is passionate about how AI is reshaping consumer discovery and purchase decisions, with an emphasis on the emerging recommendation economy. His work focuses on enabling brands to become the businesses AI recommends, not simply the ones it can find.